LaMunt (93 articles)
The female perspective on the mountain
The new LaMunt brand is aimed at confident women who want to experience the mountains in their own way and express their personality. LaMunt encourages women to share the mountains as a unique place of inspiration and their own personal me-time. What counts is the passion for the mountains and making time for one's personal time-out, not the frequency of activities, the skill on the mountain or the speed of the climb to the summit. LaMunt wants women to feel relaxed on the mountain in their products to focus their full attention on themselves and the magical moments that only nature can offer.
Sustainability and attention to detail
What was once considered a man's experience has long since changed. The proportion of women travelling in the mountains has risen sharply and continues to grow. LaMunt products are aimed precisely at these women. Sustainability, attention to detail, care and innovation are combined and thus bring a new female perspective on the mountains.
All LaMunt products are manufactured in Fair Wear Foundation (FWF) audited factories to ensure social standards are met. In its first year of membership, LaMunt also achieved FWF Leader status. The brand also meets the strict criteria of the Oberalp Chemicals Guideline. Natural or recycled fabrics or fabrics with a PFC-free DWR finish were used for the collection. In addition, the products are either named after a LaMunt employee or a mountain enthusiast who inspired them.
LaMunt has invested a lot in selecting high-quality materials, always keeping in mind the idea of sustainability, which is an integral part of its own brand philosophy.
The 4 design principles of LaMunt
1. Ali Shape
Rounded, wing-inspired elements that represent lightness and curves. They flatter the female body shape and sit comfortably - or alternate between ventilated areas and those that offer more protection.
2. Smart Fit Solutions
Rounded, wing-inspired elements that represent lightness and curves. They flatter the female body shape and sit comfortably - or alternate between ventilated areas and those that offer more protection.
A unique concept developed explicitly for LaMunt allows the wearer to adjust the product's fit to her individual body shape. For specific styles, women can modify the arm or leg lengths or vary the tighter cut to a wider fit.
3. Versatility
Products can be modified in many ways; individual segments can be removed, reversed or recombined in other ways to allow for specific adaptation to different needs or situations in the mountains.
4. Magic Moments
Little surprises in design that add a unique touch to your experience with the product - be it an inspiring saying in a secret pocket, an unusual pattern or an illustration in the lining.